Does Data Privacy Matter?

Does Data Privacy Matter?

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Privacy has become a huge concern for many Americans, especially after the Facebook-Cambridge Analytica scandal. More and more people have come to realize that their personal information may be worth more than they once thought.

Our Data is a Commodity

Tech companies buy and sell details about us, our lifestyles, what we like, what we hate, who our family members are – you name it. Cambridge Analytica even bragged about having “close to four or five thousand data points on every individual” in the U.S. In other words, they had a lot of information about millions of people.

They aren’t the only company we need to worry about though. Our personal data is being harvested and sold all the time, whether we like it or not.

…But Do We Care?

For some folks, that’s not a problem. Some people don’t mind seeing targeted ads and don’t think about the repercussions of being influenced by custom-tailored internet campaigns. For many, convenience trumps privacy.

Others, however, are not so keen on their personal lives being analyzed as data points.

How about you? Do you think big tech needs more regulation?